Founders listen up: In the past couple of years, we ran tens of messaging processes with startups and tech companies. Great founding teams, strong, very technology driven, with little or
Your business cards are hurting your customer journey In B2B sales, what we are most interested in is moving our customers down the sales funnel and through the customer
Ready to move from challenge to action? Ensure your success with this short read: The most critical lesson learnt from dozens of “business Sprints” we ran at Growthanomics. Everybody talks
Starting nearly any design process with a client has a lot in common with life at the beginning of a marriage; both are fun, hopeful and full of endless passion.
The other week I met with two cool ladies who are the founders of Buzzooka.io – a unique solution for attracting and qualifying leads real time at trade-shows. A great
Get them Hooked. More and More B2B Companies are looking to create the same experience and brand loyalty as in the B2C World. How can they make it happen? In
The world of customer experience is changing fast. Customers’ success and satisfaction are turning into the main KPIs of our business. In Gartners’ research on customer experience, 89% of respondents
If you wake up any marketer in the middle of the night and ask them what a marketing funnel is, you’d get a brief answer along the words of: It’s