Customer Success Sells. Product related companies are strong believers that customer success stories promise a shorter sales cycle and many happy returns. Though what kind of customer success content moves
The other week I met with two cool ladies who are the founders of Buzzooka.io – a unique solution for attracting and qualifying leads real time at trade-shows. A great
Lately, I’ve been a missionary for ‘Lean Strategy’. It’s a tough job. Especially with those who are sponsored by good old ‘time and materials’ models, strategic thinking and consultancy. So
Get them Hooked. More and More B2B Companies are looking to create the same experience and brand loyalty as in the B2C World. How can they make it happen? In
Bottom line Launching a customer experience program doesn’t have to be a complex project. You can start with a small step and grow from there. Looking for the first touch
The world of customer experience is changing fast. Customers’ success and satisfaction are turning into the main KPIs of our business. In Gartners’ research on customer experience, 89% of respondents
In the past months we at Growthanomics have been missionary about the “Experience Funnel”. We started out by laying the common grounds for “Voice of Customer” and “Customer Experience” based
If you wake up any marketer in the middle of the night and ask them what a marketing funnel is, you’d get a brief answer along the words of: It’s
Acknowledging the mindset and the real needs of your potential client is what turns good sales people into great ones. As we are in the world of customer experience, imagine
Hint: Here’s the 5 min read handed to you on a platter. If you want the real fast track focus on agreement #2. A few years back, my business coach
